How The World Shops Cross-Border

February 9, 2015

New Study on Trends in Global Online Shopping Offers Insights on Opportunity for Small and Medium Merchants
To Conquer Cross-Border Territory Online

MIAMI, February 9, 2015 – Results from a new study commissioned by FedEx (NYSE: FDX) and conducted by Forrester Consulting on the priorities and preferences of global online shoppers indicate how truly global online shopping has become. With worldwide online buying behavior currently representing more than $1 trillion in sales per year and forecasted to nearly double in the next four years, according to Forrester Research data, the findings are revealing.

The study, “Seizing The Cross-Border Opportunity,”* conducted to better understand global purchasing behavior in cross-border e-commerce, found that in the Latin American and Caribbean (LAC) region, 64 percent of consumers who buy online regularly make between 10 and 50 percent of their monthly purchases for items online. Among the most popular purchases around the world and in the LAC region are clothing and apparel, along with books and cosmetics.

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